PRODUCT MGMT
2017 - 2019
STORY
Working with a young swiss startup named Hop Services based in Geneva, Switzerland as a Product Manager.
Goal
Launch a delivery service supported by 3 distinct mobiles apps (all on both Android/iOS), 2 web backends and 1 consumer website in Geneva, Switzerland.
RESPONSIBILITIES
Drive the ideation, lead the UX and development teams, roadmap the product
Coordinate marketing, tools deployment and tools monitoring to launch an MVP and iterate quickly
Hire people, breakdown the works and strategize priorities
Roles
Product Manager, Product Thinker, CTO, Business Analyst, Scrum Master, Team Leader
◇ Plan
◈ Improvise
◆ DELIVER
The way you tell your story online makes all the difference
AIM HIGH
Build the vision that will rally everyone.
The hopping white rabbit as a symbol of speed, energy and simplicity.
Dressing up differently
Split the company from its activities, by naming the delivery service “HOP Delivery” (or just “HOP”), with www.hop.delivery as the rallying domain.
App logos elaborated by Romain Forrat
FLOWS
-
WHAT
WHEN
WHERE
HOW
WHO
-
can
is
should
must
could
-
THE
USER
PROVIDER
MOVER
APP
-
DO
SEE
PAY
CLICK
TOUCH
...
Romain Forrat gave the user app and logos a whole universe of white and fresh colors.
www.hop.delivery early days - a simple yet effective online presence